Larissa Kyrion

CMO & Partnerships Manager at
VIRE

Larissa is Chief Marketing Officer and Partnerships Manager at VIRE, a Cologne-based adtech startup that aims to create engaging advertising formats that work across all platforms, inspired by VR & AR. The company wants to help VR publishers to monetise their content and open up the new virtual worlds for advertisers. Larissa has previously studied Marketing Strategy & Innovation at Cass Business School London and is a vivid member of the VR scene for several years, with previous speaking engagements at conferences like VRX connects and VR meetups.